{"id":101086,"date":"2025-12-01T13:39:15","date_gmt":"2025-12-01T13:39:15","guid":{"rendered":"https:\/\/ui.co.il\/projects\/fmr-2\/"},"modified":"2026-05-26T13:16:28","modified_gmt":"2026-05-26T13:16:28","slug":"fmr-2","status":"publish","type":"project","link":"https:\/\/ui.co.il\/en\/projects\/fmr-2\/","title":{"rendered":"FMR"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Loan in a Click: How we turned a fear of finances into a loan in 3 minutes. FMR approached us with a bold vision: to change the mindset that taking out a loan is a complicated and scary process. The goal: to build a self-service system that would allow users to take out a loan from their pension fund directly through the website – without meetings, without 20-page forms, without feeling uncomfortable with financial advisors. <\/p>\n","protected":false},"featured_media":100758,"template":"","project_category":[19],"class_list":["post-101086","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-fintech-projects"],"acf":[],"yoast_head":"\nFMR - UI - eXeperience the impact<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ui.co.il\/en\/projects\/fmr-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FMR - UI - eXeperience the impact\" \/>\n<meta property=\"og:description\" content=\"Loan in a Click: How we turned a fear of finances into a loan in 3 minutes. 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